During my time at Aviva a large project I worked on was the redesign of the Business side of the UK website. The site was really outdated and content heavy so we decided to take a much more stripped down approach whilst using a slightly modified version of the Aviva Framework. We chose simple colours and modular elements to make the content easy to scan and re-order.
To view the new redesign in full please visit: https://www.aviva.co.uk/business/
ABOVE: Business Healthcare Landing Page, Before and After.
ABOVE: Private Health Insurance, Before & After. The content used to be split up across a left hand navigation so we consolidated the content into two pages which are tabbed and labeled clearly for the user.